Aloe Pura Aloe Vera Lotion 200ml

Aloe Pura Aloe Vera Lotion is a lightweight, everyday body lotion built around the soothing and hydrating properties of aloe vera. Aloe vera has been used in skin care for centuries for good reason — its combination of moisturising, anti-inflammatory, and skin-calming properties makes it one of the most versatile and widely valued botanical ingredients in skin care, and Aloe Pura's commitment to high-quality aloe vera formulations ensures that it is present in a meaningful concentration rather than as a token addition.

The lotion absorbs quickly without a heavy or greasy residue, making it a comfortable everyday option for use after bathing or whenever skin needs a gentle moisture boost. Particularly well suited to skin that is dry, sun-exposed, or easily irritated. 

What It Does

• Hydrates and softens the skin. The aloe vera base delivers meaningful moisture to dry or dehydrated skin, improving softness and suppleness with regular use — without the heavy, greasy feel of richer creams and butters.
• Soothes sensitive, irritated, or sun-exposed skin. Aloe vera's well-documented anti-inflammatory and skin-calming properties make this lotion particularly effective for skin that is reactive, sensitive, or has been exposed to sun, wind, or other environmental stressors.
• Absorbs quickly for comfortable everyday use. The lightweight lotion texture absorbs into the skin efficiently, leaving it feeling soft and moisturised without a heavy residue — suitable for use on the body at any time of day.

How to Apply

1. Apply to clean skin after bathing or showering. The best time to apply body lotion is immediately after bathing, while the skin is still slightly damp — this locks in surface moisture and significantly improves absorption.
2. Dispense a generous amount into the palm. Apply enough to cover the area being treated without having to stretch or ration the product.
3. Massage gently into the skin. Work the lotion into the skin using circular motions until fully absorbed. Pay particular attention to drier areas such as elbows, knees, shins, and heels.
4. Allow to absorb before dressing. Give the lotion a minute or two to absorb fully before dressing to avoid transferring product onto clothing.
5. Use daily for the best results. Consistent daily application delivers the most sustained hydration and skin-soothing benefit — aloe vera's effects are cumulative with regular use.

Who It's For

• Dry or dehydrated skin that needs regular, reliable daily moisture without a heavy or greasy formula.
• Sensitive or reactive skin — aloe vera's soothing properties make this lotion a gentle, appropriate choice for skin that reacts easily to conventional moisturisers or environmental stressors.
• Sun-exposed or wind-exposed skin — aloe vera's skin-calming properties make this a practical everyday lotion for those who spend time outdoors, as well as a supportive after-sun skin care option.
• All skin types and all genders — the lightweight, non-greasy texture and gentle botanical formulation suit a wide range of skin types for everyday use.

Good to Know

• Apply to slightly damp skin for maximum benefit. Applying body lotion to skin that is still slightly damp after bathing — rather than completely dry — significantly improves moisture retention and the skin-softening effect.
• Aloe vera quality matters. Aloe Pura is a brand focused specifically on aloe vera formulations, with a commitment to using meaningful concentrations of high-quality aloe vera rather than listing it as a minor ingredient. This is what distinguishes it from general moisturisers that include aloe as a token addition.

Ingredients

Aloe Barbadensis (Aloe Vera) Leaf Juice, Caprylic/Capric Triglyceride, Glycerin, Cetearyl Alcohol, Cera Alba (Beeswax), Lauryl Glucoside, Polyglyceryl-2 Dipolyhydroxystearate, Butyrospermum Parkii (Shea Butter), Theobroma Cacao (Cocoa) Seed Butter, Aqua (Water), Tocopheryl Acetate (Vitamin E), Retinyl Palmitate (Vitamin A), Sodium Hyaluronate (Hyaluronic Acid), Glycyrrhetinic Acid, Melilotus Officinalis (Sweet Clover) Flower Extract, Malva Sylvestris (Mallow) Leaf Extract, Chamomilla Recutita (Matricaria) Flower Extract, Phenoxyethanol, Potassium Sorbate, Benzoic Acid

Free from palm oil, parabens, SLS/SLES, mineral oils, synthetic fragrance, phthalate, triclosan, GMOs and animal testing