{"product_id":"aloe-pura-aloe-vera-lotion-200ml","title":"Aloe Pura Aloe Vera Lotion 200ml","description":"\u003cp\u003eAloe Pura Aloe Vera Lotion is a lightweight, everyday body lotion built around the soothing and hydrating properties of aloe vera. Aloe vera has been used in skin care for centuries for good reason — its combination of moisturising, anti-inflammatory, and skin-calming properties makes it one of the most versatile and widely valued botanical ingredients in skin care, and Aloe Pura's commitment to high-quality aloe vera formulations ensures that it is present in a meaningful concentration rather than as a token addition.\u003c\/p\u003e\n\u003cp\u003eThe lotion absorbs quickly without a heavy or greasy residue, making it a comfortable everyday option for use after bathing or whenever skin needs a gentle moisture boost. Particularly well suited to skin that is dry, sun-exposed, or easily irritated.\u003cspan\u003e \u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eWhat It Does\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eHydrates and softens the skin.\u003c\/strong\u003e The aloe vera base delivers meaningful moisture to dry or dehydrated skin, improving softness and suppleness with regular use — without the heavy, greasy feel of richer creams and butters.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoothes sensitive, irritated, or sun-exposed skin.\u003c\/strong\u003e Aloe vera's well-documented anti-inflammatory and skin-calming properties make this lotion particularly effective for skin that is reactive, sensitive, or has been exposed to sun, wind, or other environmental stressors.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAbsorbs quickly for comfortable everyday use.\u003c\/strong\u003e The lightweight lotion texture absorbs into the skin efficiently, leaving it feeling soft and moisturised without a heavy residue — suitable for use on the body at any time of day.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eHow to Apply\u003c\/h3\u003e\n\u003col\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply to clean skin after bathing or showering.\u003c\/strong\u003e The best time to apply body lotion is immediately after bathing, while the skin is still slightly damp — this locks in surface moisture and significantly improves absorption.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eDispense a generous amount into the palm.\u003c\/strong\u003e Apply enough to cover the area being treated without having to stretch or ration the product.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMassage gently into the skin.\u003c\/strong\u003e Work the lotion into the skin using circular motions until fully absorbed. Pay particular attention to drier areas such as elbows, knees, shins, and heels.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAllow to absorb before dressing.\u003c\/strong\u003e Give the lotion a minute or two to absorb fully before dressing to avoid transferring product onto clothing.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eUse daily for the best results.\u003c\/strong\u003e Consistent daily application delivers the most sustained hydration and skin-soothing benefit — aloe vera's effects are cumulative with regular use.\u003c\/li\u003e\n\u003c\/ol\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eWho It's For\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eDry or dehydrated skin\u003c\/strong\u003e that needs regular, reliable daily moisture without a heavy or greasy formula.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSensitive or reactive skin\u003c\/strong\u003e — aloe vera's soothing properties make this lotion a gentle, appropriate choice for skin that reacts easily to conventional moisturisers or environmental stressors.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSun-exposed or wind-exposed skin\u003c\/strong\u003e — aloe vera's skin-calming properties make this a practical everyday lotion for those who spend time outdoors, as well as a supportive after-sun skin care option.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAll skin types and all genders\u003c\/strong\u003e — the lightweight, non-greasy texture and gentle botanical formulation suit a wide range of skin types for everyday use.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e \u003c\/p\u003e\n\u003ch3\u003eGood to Know\u003c\/h3\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eApply to slightly damp skin for maximum benefit.\u003c\/strong\u003e Applying body lotion to skin that is still slightly damp after bathing — rather than completely dry — significantly improves moisture retention and the skin-softening effect.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eAloe vera quality matters.\u003c\/strong\u003e Aloe Pura is a brand focused specifically on aloe vera formulations, with a commitment to using meaningful concentrations of high-quality aloe vera rather than listing it as a minor ingredient. This is what distinguishes it from general moisturisers that include aloe as a token addition.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003ch3 data-end=\"1217\" data-start=\"1198\"\u003e\u003cstrong\u003e\u003c\/strong\u003e\u003c\/h3\u003e\n\u003ch3\u003eIngredients\u003c\/h3\u003e\n\u003cp data-end=\"1869\" data-start=\"1219\"\u003e\u003cstrong data-end=\"1239\" data-start=\"1219\"\u003eAloe Barbadensis\u003c\/strong\u003e (Aloe Vera) Leaf Juice, \u003cstrong data-end=\"1296\" data-start=\"1264\"\u003eCaprylic\/Capric Triglyceride\u003c\/strong\u003e, \u003cstrong data-end=\"1310\" data-start=\"1298\"\u003eGlycerin\u003c\/strong\u003e, \u003cstrong data-end=\"1332\" data-start=\"1312\"\u003eCetearyl Alcohol\u003c\/strong\u003e, \u003cstrong data-end=\"1347\" data-start=\"1334\"\u003eCera Alba\u003c\/strong\u003e (Beeswax), \u003cstrong data-end=\"1379\" data-start=\"1359\"\u003eLauryl Glucoside\u003c\/strong\u003e, \u003cstrong data-end=\"1421\" data-start=\"1381\"\u003ePolyglyceryl-2 Dipolyhydroxystearate\u003c\/strong\u003e, \u003cstrong data-end=\"1447\" data-start=\"1423\"\u003eButyrospermum Parkii\u003c\/strong\u003e (Shea Butter), \u003cstrong data-end=\"1482\" data-start=\"1463\"\u003eTheobroma Cacao\u003c\/strong\u003e (Cocoa) Seed Butter, Aqua (Water), \u003cstrong data-end=\"1540\" data-start=\"1518\"\u003eTocopheryl Acetate\u003c\/strong\u003e (Vitamin E), \u003cstrong data-end=\"1575\" data-start=\"1554\"\u003eRetinyl Palmitate\u003c\/strong\u003e (Vitamin A), \u003cstrong data-end=\"1611\" data-start=\"1589\"\u003eSodium Hyaluronate\u003c\/strong\u003e (Hyaluronic Acid), \u003cstrong data-end=\"1654\" data-start=\"1631\"\u003eGlycyrrhetinic Acid\u003c\/strong\u003e, \u003cstrong data-end=\"1681\" data-start=\"1656\"\u003eMelilotus Officinalis\u003c\/strong\u003e (Sweet Clover) Flower Extract, \u003cstrong data-end=\"1733\" data-start=\"1713\"\u003eMalva Sylvestris\u003c\/strong\u003e (Mallow) Leaf Extract, \u003cstrong data-end=\"1780\" data-start=\"1757\"\u003eChamomilla Recutita\u003c\/strong\u003e (Matricaria) Flower Extract, \u003cstrong data-end=\"1828\" data-start=\"1810\"\u003ePhenoxyethanol\u003c\/strong\u003e, \u003cstrong data-end=\"1851\" data-start=\"1830\"\u003ePotassium Sorbate\u003c\/strong\u003e, \u003cstrong data-end=\"1869\" data-start=\"1853\"\u003eBenzoic Acid\u003cbr\u003e\u003c\/strong\u003e\u003cbr\u003eFree from palm oil, parabens, SLS\/SLES, mineral oils, synthetic fragrance, phthalate, triclosan, GMOs and animal testing\u003c\/p\u003e","brand":"Aloe Pura","offers":[{"title":"Default Title","offer_id":57436444262778,"sku":"APU-E1095","price":7.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0766\/9717\/files\/avl.jpg?v=1792488377","url":"https:\/\/www.health-emporium.co.uk\/products\/aloe-pura-aloe-vera-lotion-200ml","provider":"Health Emporium","version":"1.0","type":"link"}